Last
Updated: 01/04/2025
Welcome to Manika TaxWise. This Cookie Policy explains how we use cookies
and similar technologies when you visit our website. By continuing to browse or
use our services, you agree to the use of cookies as described in this policy.
Cookies are a standard feature of websites that help us improve your browsing experience, deliver relevant content, and understand how our website is used. This document provides a detailed explanation of what cookies are, how we use them, and what rights you have as a visitor to control your cookie preferences.
What Are Cookies?
Cookies are small text files that are stored on your device
(computer, tablet, or smartphone) when you visit a website. These files allow a
website to recognize your device and remember information about your
preferences or actions, such as login details, language selection, or items
added to a shopping cart.
Cookies do not typically contain personal information like your name or email address. However, when personal information is collected, it may be linked to information stored in cookies, allowing us to provide more tailored experiences.
Why Do We Use Cookies?
We use cookies for several purposes to make sure your interaction
with our website is smooth, secure, and personalized. The main reasons include:
1. Functionality: To ensure our website
functions properly and provides essential services such as logging in,
accessing secure areas, and navigating pages without disruption.
2. Performance and Analytics: To understand
how visitors use our site, analyze traffic, and measure performance so we can
continuously improve content and design.
3. Personalization: To store your
preferences such as language settings, theme selection, or saved items.
4. Advertising and Marketing: To deliver
relevant ads and promotional content, and to measure the effectiveness of our
campaigns.
5. Security: To identify fraudulent activity, protect user accounts, and ensure safe browsing.
Types of Cookies We Use
Cookies can be categorized into different types depending on
their purpose and how long they are stored. Below is a breakdown of the cookies
we use on our website:
1. Strictly Necessary Cookies
These cookies are essential for you to navigate the website and
use its features. Without them, certain services, such as accessing secure
areas or processing online payments, may not function.
Examples:
· Remembering
your login session.
· Enabling
shopping cart functionality.
· Ensuring
website security and fraud prevention.
2. Performance and Analytics Cookies
These cookies help us understand how visitors interact with our
website by collecting anonymous data. They allow us to analyze metrics such as
number of visitors, time spent on pages, and any error messages encountered.
Examples:
· Google
Analytics cookies.
· Internal
analytics tools for performance tracking.
3. Functional Cookies
These cookies allow our website to remember choices you make,
such as language preferences, region, or display settings. They enhance your
browsing experience by making the website more personalized.
Examples:
· Remembering
selected language.
· Storing
user display preferences.
4. Targeting and Advertising Cookies
We may partner with third-party advertisers who use these cookies
to deliver ads relevant to your interests. These cookies collect information
about your browsing habits across websites to show personalized advertisements.
Examples:
· Google
AdSense cookies.
· Social
media advertising cookies (Facebook Pixel, Twitter, Instagram, etc.).
5. Session Cookies vs. Persistent Cookies
· Session Cookies: These are temporary and
are deleted once you close your browser. They are used to maintain your session
on our website.
· Persistent Cookies: These remain stored on your device for a set period or until you delete them. They help us recognize you when you return to our site.
Third-Party Cookies
Our website may use cookies placed by third-party services. These
cookies are managed by external organizations and are used to provide features
like analytics, social sharing, and targeted advertising. We do not control
third-party cookies, but we do ensure that we work with reputable providers.
Examples include:
· Google Analytics for traffic analysis.
· Google AdSense for serving ads.
· YouTube or Vimeo for embedded videos.
· Social media platforms such as Facebook, Twitter, or Instagram for share buttons and content integration.
How We Use Cookies
Here’s how cookies directly benefit you and us:
1. Improving User Experience: By
remembering your past actions and preferences, we make navigation easier.
2. Personalized Content Delivery: Cookies
enable us to present content and ads that are more relevant to you.
3. Measuring Effectiveness: We track
performance metrics to see which articles or features are most popular.
4. Security Enhancement: Cookies help
identify and block suspicious activity, keeping your account and browsing safe.
5. Website Optimization: By analyzing cookie data, we continuously optimize design and functionality.
Managing and Controlling Cookies
You have full control over how cookies are used on your device.
Below are some options:
Browser Settings
Most web browsers automatically accept cookies but allow you to
modify your settings to block or delete them. You can usually find these
settings under:
· Google Chrome: Settings > Privacy and
Security > Cookies and Site Data
· Mozilla Firefox: Options > Privacy
& Security > Cookies and Site Data
· Microsoft Edge: Settings > Site
Permissions > Cookies and Site Data
· Safari: Preferences > Privacy >
Cookies and Website Data
Opt-Out Options
· You
can opt out of Google Analytics by installing the Google Analytics Opt-out
Browser Add-on.
· To
control personalized advertising from Google, visit Google Ads Settings.
· To
manage cookies from other networks, you can use Your Online Choices
or Network Advertising Initiative.
Deleting Cookies
If you delete cookies, any stored preferences or login details will be lost. This may affect your browsing experience and require you to re-enter details when revisiting the site.
User Consent
When you visit our website for the first time, a cookie banner or
pop-up may appear requesting your consent. By clicking “Accept” or continuing
to use the site, you agree to our use of cookies as described in this policy.
You may also choose to reject non-essential cookies or customize your preferences.
Cookies and Personal Data
While cookies collect anonymous data, some cookies may process
information that can be considered personal under GDPR or CCPA regulations.
This includes IP addresses, browsing behavior, and unique identifiers.
We respect your privacy and ensure that any personal data collected through cookies is processed in compliance with applicable data protection laws.
Your Rights
Depending on your location, you may have specific rights
regarding cookies and your personal data. These include:
· Right to Access: You can request
information on what cookies we use and how your data is processed.
· Right to Withdraw Consent: You can
revoke your cookie consent at any time.
· Right to Deletion: You can request
deletion of data associated with cookies.
· Right to Restrict Processing: You may
limit how cookies track and process your data.
For more details, please review our Privacy Policy.
Updates to This Cookie Policy
We may update this Cookie Policy from time to time to reflect
changes in technology, legal requirements, or our business practices. Updates
will be posted on this page with a revised “Last Updated” date.
We encourage you to review this policy regularly to stay informed about how we use cookies.
Contact Us
If you have any questions about this Cookie Policy or how we use
cookies, you can contact us at:
Email: manikataxwise@gmail.com
WhatsApp: +91 93409 72576
Address: Deen Dayal Nagar, Gwalior,
Madhya Pradesh, India.
Final Note
This Cookie Policy is designed to provide transparency about how
cookies function on Manika TaxWise. By using our website, you acknowledge that you
have read, understood, and accepted the use of cookies as outlined here. You
are also encouraged to take proactive steps to manage your cookie preferences
through browser settings and opt-out tools.
Cookies help us deliver a better, safer, and more personalized browsing experience. However, the choice of how much data you wish to share remains entirely yours.